April 2015

Spend More Be Secure

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Divanshu Gupta


Divanshu Gupta
Product Manager, Security Product Department, Sony India 

Keeping in mind the rapidly growing cyber threats, Sony has come up with new products specially designed for making safe and secure cities. Divanshu Gupta, Product Manager, Security Product Department, Sony India, tells Elets News Network (ENN)

What are the best security products offered by Sony India?

Sony has a wide variety of products for different verticals like Commercial, Transportation, City Surveillance, Industry etc. For example, the rugged SNC-XM636 minidome IP camera meets EN50155 and EN45545 safety standards for use aboard trains. It’s also vandalism-resistant with IK10 rating, and carries an IP66 Ingress Protection rating against dust and water.

The SNC-VB632D bullet-style camera offers round-the-clock monitoring for city centres, transport systems, etc. Its dual lighting system delivers two-way night- time protection, besides an infrared illumi- nator for crisp black and white pictures in total darkness.

The SNC-VB635 is a highly sensitive box camera with the half-inch Exmor CMOS sensor with Full HD image qual- ity, advanced analytics and high frame rate (60fps) recording. That’s ideal for a wide range of security and surveillance applications – from city centres, airports, traffic and transport systems to govern- ment and utilities.

The SNC-WR632C is a high-perfor- mance rapid dome network camera having an extra-wide 130dB dynamic range at Full HD with 60Fps to assure clear video im- ages, allows continuous 360° PTZ opera- tion, with the industry’s fastest pan speed of 700°/s letting an operator quickly recall preset areas of interest in a single, seamless motion. A powerful 30x optical zoom offers wide area coverage, plus the ability to grab detailed close-ups without losing clarity.

Some security products from Sony and their specifications

  • FULL HD PTZ: 130 dB WDR, 60 FPS, 30X Optical Zoom and 700°/s Pan Speed, Defog Mode
  • FULL HD Box: 1/1.9 inch, 90dB WDR, 60 Fps, Face Detection and SD Card Life Alert
  • HD Cube Camera: 120° angle, PIR Sensor, White LED, SD Card Sup- port, 2 way Audio
  • 5MP Hemispheric: 360° pano- morph lens, 2 way audio, IP66, IK10 and E-PTZ operation.
  • Full HD mini dome: Ruggedised camera for on board transportation vehicles -Buses and Trains

Establishing channel network was challenging initially as Sony used to be perceived as an expensive brand from System Integrator community

What challenges did Sony’s security division face in its initial days of operation in India?

Establishing channel network was challenging initially as Sony used to be perceived as an expensive brand from System Integrator community. It took us some time to convince that Sony is having wide range of competitive security products both, technically as well as commercially. Today, we have a well- established channel network across the country.

Which vertical is most affected by the threats?

We don’t see any threat as specific to any vertical and we are expanding our busi- ness in our competitive verticals.

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