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Gujarat Govt join hands with Amazon to build capacities of MSMEs in e-commerce

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Vijay Rupani

In an effort to aid MSMEs in the state, the Government of Gujarat has inked a memorandum of understanding (MoU) with e-commerce giant Amazon to facilitate e-commerce exports from the MSME units. MSME Commissioner Ranjithkumar and Amazon’s Global Selling Head Abhijit Kamran signed the MoU. Chief Minister of Gujarat Vijay Rupani was present during the signing of the MoU.

According to the state government, Amazon will hold capacity building training programmes, webinars and onboarding workshops for the MSME clusters in Ahmedabad, Vadodara, Surat, Bharuch and Rajkot and other cities.

Through the MoU, the Government of Gujarat aims to take the state on the path to fulfil Prime Minister Narendra Modi’s clarion call of ‘Vocal for Local’ and to take ‘Make In India’ and ‘Make In Gujarat’ products to international markets.

CM Rupani said, “Through this partnership with Amazon, we aim to empower lakhs of MSMEs in Gujarat to embrace e-commerce and boost exports from the state. Gujarat’s vibrant gems and jewellery, apparel and textiles and handicraft sectors will greatly benefit from this agreement.”

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Further, the CM said that Gujarat is the leading state in the country as far as exports are concerned. The state has contributed to 21 per cent of the total exports in the year 2020-21. The workshops to empower e-commerce for MSMEs will play a key role in selling local products to people worldwide.

As per the pact, the American e-commerce giant Amazon will work on building capacities of MSMEs in Gujarat on Amazon Global Selling and enable them to sell their unique ‘Made in India’ products to millions of Amazon customers across over 200 countries and territories.

(With inputs from agencies)

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