Alphabet Inc, formerly Google Inc, reportedly launched a new open source code called accelerated mobile pages (AMP) that allows faster loading of heavy content such as video, animation and graphics on smartphones and tablets.

Twitter Inc, LinkedIn Corp, Pinterest, WordPress.com, Chartbeat, Parse.ly and Adobe Analytics are among some of the technology companies that will adopt the code, Alphabet said.

Twitter said in a blog post that it would adopt the code for its microblogging apps for iOS and Android operating systems.

Be a part of Elets Collaborative Initiatives. Join Us for Upcoming Events and explore business opportunities. Like us on Facebook , connect with us on LinkedIn and follow us on Twitter, Instagram.

"Exciting news! Elets technomedia is now on WhatsApp Channels Subscribe today by clicking the link and stay updated with the latest insights!" Click here!