Digital India

Google spins dedicated website to capture ‘Digital India’

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Digital India googleLiving up to its reputation, Google has come up with yet another exciting product: this time round, a dedicated website to track every development taking place around the digital revolution sweeping India. The website—g.co/digitalindia—intends to take every small-big development to the larger audience for their information.

India has performed exceptionally well in terms of the number of technology startups that come into being everyday and the overall growth of IT and IT-enabled services. This potential and pace of IT development very few countries can match.

However, there are a large number of people who are yet to be properly informed about the kind of digital revolution happening in India. That being the reason, Google wants to ensure that it tracks every minute detail correctly and presents it for the people at large.

The Narendra Modi Government has been trying to raise awareness about digitalised economy and the Prime Minister himself has launched several programmes to push India towards the goal. ‘Digital India” programme is an umbrella initiative in this context. Sharing the vision of the PM, Google has unveiled the website to show the developments taking place in the country under the Digital India initiative.

An official announcement from Rajan Anandan, VP & Managing Director, Sales & Operations, Google SEA & India, reads, “We are excited that businesses all around India are using the technology we provide as an engine for their growth and we’re committed to helping them succeed with our tools and products.

“Just a few weeks ago, we announced an investment of $20,000 of cloud credits for 1,000 startups in 2016… This is the single largest investment we’ve made anywhere in the world for Google Cloud Services. We want to help fuel the growth of companies and startups in India and one of the best ways we can do that is by empowering more businesses with the powerful tools Google provides for businesses.”

This is also an excellent opportunity for the SMBs to showcase their talent and growth in India purely on effort basis and not just through word of mouth news, he says. “You will actually be able to see the growth of various startups and entrepreneurs in the country, monitor them over time and assess their future expansion. I will be a key turning point for such SMBs and entrepreneurs, for they will get more exposure and opportunity to reach every part of the world.”

Google hopes to see 20 million small businesses on the portal and hopes to contribute in every possible way to the Digital India initiative. “It sounds like a really good plan and I am sure Google is going to be more than just a service to leverage the entrepreneurs,” Anandan adds.

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