Renowned lyricist and communications expert Prasoon Joshi has been appointed as the new Chairman of Prasar Bharati, the country’s public service broadcaster.
The appointment was made by the Ministry of Information & Broadcasting on May 2, 2026, filling a key leadership position that had been vacant following the resignation of Navneet Sehgal.
A Creative Voice at the Helm
Prasoon Joshi is widely known for his contributions across multiple fields, including literature, advertising, cinema, and public communication. His work as a lyricist and writer has resonated with audiences across generations, reflecting strong cultural depth and emotional connect.
Over the years, he has played an important role in shaping contemporary Indian media narratives through impactful storytelling and creative campaigns.
Bridging Creativity and Public Communication
With his diverse experience, Joshi’s appointment is seen as a move to bring a fresh and creative perspective to public broadcasting. His understanding of mass communication and audience engagement is expected to strengthen the role of Prasar Bharati in a rapidly evolving media landscape.
Leadership at a Crucial Time
As India’s public broadcaster continues to adapt to digital transformation and changing viewer preferences, Joshi’s leadership is expected to focus on innovation, content quality, and wider outreach.
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His appointment marks a significant step in aligning creative excellence with public communication, aiming to make Prasar Bharati more relevant and impactful in today’s media ecosystem.
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