Union Minister of Communications and Development of the North Eastern Region, Shri Jyotiraditya M. Scindia, officially launched Bharat Sanchar Nigam Limited (BSNL)’s refreshed logo and seven new customer-centric services. This event marks a significant step in BSNL’s strategy to offer secure, affordable, and reliable telecom services across India. The unveiling took place at Bharat Sanchar Bhavan, with the Minister of State for Communications and Rural Development, Dr. Pemmasani Chandra Sekhar, in attendance, alongside senior officials from the Department of Telecommunications (DoT), BSNL, and other key organizations.

BSNL’s New Role as a Technology Leader During his speech, Minister Scindia emphasized BSNL’s transformation, noting that it has evolved from being a follower to becoming a leader in India’s telecom industry. “Thanks to the leadership of Prime Minister Shri Narendra Modi, BSNL is now at the forefront of delivering innovative, indigenous solutions that serve the country,” he remarked.

Minister Scindia highlighted the company’s upcoming 5G deployment, with successful trials of Indigenous 5G Radio Access Network (RAN) and core technologies in both the 3.6 GHz and 700 MHz frequency bands. By mid-2025, BSNL plans to upgrade a significant number of its planned 100,000 4G sites to 5G, ensuring advanced connectivity across India.

A New Identity for BSNL BSNL’s new logo reflects its core values of strength, trust, and accessibility. The logo’s vibrant orange background represents warmth and inclusivity, while green and white arrows encircling India symbolize its extensive nationwide coverage. The tagline “Connecting Bharat” highlights BSNL’s mission to bridge the digital divide between urban and rural India.

Seven Groundbreaking Services In addition to the logo, Minister Scindia unveiled seven new services aimed at improving security, affordability, and reliability:

1. Spam-Free Network – A solution that automatically blocks phishing and malicious messages, ensuring secure communication without alerting customers.
2. BSNL National Wi-Fi Roaming – This service offers seamless Wi-Fi roaming for Fiber-to-the-Home (FTTH) customers at BSNL hotspots, reducing data costs for users.
3. BSNL IFTV – A unique fibre-based intranet TV service offering over 500 live channels, with data usage excluded from FTTH data packs, available at no extra cost to subscribers.
4. Any Time SIM (ATS) Kiosks – A 24/7 automated system for purchasing, upgrading, porting, or replacing SIMs, utilizing UPI/QR payments and providing multilingual support.
5. Direct-to-Device Service – This technology integrates satellite and terrestrial mobile networks to deliver reliable connectivity, particularly in emergencies and remote regions.
6. Public Protection & Disaster Relief (PPDR) Network – A secure network designed to provide encrypted communication for government agencies and disaster relief teams, ensuring uninterrupted connectivity during crises, with drone and balloon-based systems for extended coverage.
7. Private 5G in Mines – BSNL’s 5G solution for mining operations provides reliable, low-latency connectivity for applications like safety monitoring and real-time fleet management, using cutting-edge AI and IoT technologies.

These services, built on the principles of security, affordability, and reliability, reaffirm BSNL’s commitment to advancing India’s telecom sector and ensuring all citizens have access to modern, dependable connectivity.

Also Read | Union Minister Jyotiraditya Scindia Launches NITI Aayog’s Experience Studio on Drones

Government’s Continued Support for BSNL Minister of State Dr Pemmasani Chandra Sekhar praised BSNL for its critical role in providing telecom services, even in the country’s most challenging and remote areas. He emphasized that BSNL has the full support of the government and noted the organization’s progress in deploying indigenous 4G and 5G equipment as a demonstration of India’s growing technological capabilities.

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