According to research funded by the Economic and Social Research Council e-Society programme, people in Great Britain can be assigned to one of twenty-three 'e-Types'.
Professor Paul Longley and his colleagues have assembled a range of private and public sector data sources to investigate three things: how they can access new Information and Communication (ICTs); for what they can use them; and how where they live influences the kinds of e-Services that they use. The ESRC e-Society Programme is the largest-ever academic research programme to investigate the impact of digital technologies, particularly the Internet on society. The ESRC is the UK's largest funding agency for research and postgraduate training relating to social and economic issues. It provides independent, high quality, relevant research to business, the public sector and Government. The ESRC total expenditure in 2005-06 was