Customer centricity drives Raychem RPG business moves

Nishan Chaniyara

Raychem RPG is committed to staying ahead of the curve and delivering cutting-edge solutions to its customers. The organisation believes that by investing in engineering, building strategic partnerships, and fostering a culture of continuous learning, It can remain at the forefront of industry and continue to deliver value to its customers. Nishan Chaniyara, Head of Product Management, Raychem RPG Pvt. Ltd opens up in an exclusive interview with Abhineet Kumar of Elets News Network (ENN). Edited excerpts:

Raychem RPG has a diverse range of products and services, from power generation to distributing industrial equipment solutions. How do you ensure that the company maintains a high level of quality and innovation across all these different parameters?

It has been 34 years of existence for Raychem RPG, and we are also the longest running 50:50 joint venture. Customer centricity is our prime pillar with a strong focus on high levels of quality and innovation.

We foster a culture of innovation by encouraging employees to share their ideas, take risks, and experiment with new approaches. We continue to invest in product development to stay up-to-date with the latest trends and technologies. This involves conducting market research, participating in industry forums and partnering with research institutions.

We encourage collaboration and promote communication and knowledge sharing across companies and stakeholders. This helps generate new ideas and perspectives and facilitate the development of innovative solutions.

We embrace continuous improvement: Implement processes and procedures that encourage continuous improvement, such as regular performance reviews and feedback sessions. Encourage employees to provide feedback and suggestions for improvement and use this feedback to refine processes and procedures.

Sustainability is becoming an increasingly important issue in the business world, and Raychem RPG has taken steps to reduce its environmental impact through initiatives like solar power generation. How do you see these efforts evolving in the years to come?

Some sustainability efforts that may evolve in the years to come:

More adoption of sustainability practices: As awareness of environmental issues continues to grow, more adoption of sustainability practices is likely to happen. This may include using renewable energy sources, reducing waste and emissions, and implementing circular economy principles. This will help in reducing carbon footprint and ensuring journey towards net-zero.

Technological advancements will also continue to drive sustainability efforts.

Soon sustainability reporting will become more important to provide transparency around sustainability efforts and norms for selecting global business partners.

To summarise, sustainability efforts are likely to continue to evolve in response to changing societal expectations, technological advancements, and way forward for global businesses.

Raychem RPG has a strong presence in India, but the company also operates in several other countries around the world. How do you balance the needs and expectations of customers in different regions, and what unique challenges does this present?

Our company, Raychem RPG, is a global organisation, but we believe in operating as an agile local player to better serve the unique needs of each market we operate in. By adapting our products and services to the specific requirements of each local market, we can create better solutions that are tailored to the needs of our customers.

This local approach also helps us comply with local regulations and certifications, which can vary between markets. However, we are committed to maintaining consistent quality and service standards across all our operations, to ensure that our customers receive the same high level of solution, no matter where they are located.

For instance, Cable Management Solution (CMS) is one of our product offerings which includes Cable connectors, Glands and Clampings that are customised to cater different market needs. These products are certified and qualified to meet the specific certification requirements of different geographies. We ensure that our products & solutions comply with International Standards including IEC, UL, ASTM, KCS, and others, ensuring that it meets the performance & safety standards of various countries and regions.

The COVID-19 pandemic has had a significant impact on businesses around the world. How has Raychem RPG adapted to the challenges posed by the pandemic, and what lessons have you learned from this experience?

The COVID-19 pandemic has presented unprecedented challenges to businesses around the world, including Raychem RPG. We have taken a proactive approach to address the challenges posed by the pandemic and implemented several measures to ensure the safety and well-being of our employees and have leveraged technology to adapt to the challenges making us stay connected with all our stakeholders to fulfil their expectations. We have incorporated agility and adaptability in our organisational strategy to ensure that we are futureproofing ourselves in the marketplace.

As technology continues to evolve at a rapid pace, how do you ensure that Raychem RPG stays ahead of the curve and continues to offer cutting-edge solutions to customers?

At Raychem RPG, we understand the importance of staying ahead of the curve when it comes to technology. To ensure that we continue to offer
cutting-edge solutions to our customers, we have implemented several strategies.

Firstly, we have put into structure a Product Management team that is constantly exploring outside-in business prospects for new technologies and solutions in the Energy domain. This team works closely with our customers to understand their evolving needs and develop solutions that meet their specific requirements.

We also collaborate with leading technology companies and research institutions to stay abreast of the latest developments in our industry. By building strategic partnerships and alliances, we can leverage the expertise and capabilities of our partners to develop cutting-edge solutions for our customers.

Additionally, we encourage a culture of continuous learning, collaboration, and improvement, which helps us stay ahead of the curve.

We also regularly review and evaluate our product portfolio to ensure that we are offering the latest and most advanced solutions to our customers. By keeping a close eye on emerging trends and technologies, we can adapt quickly and deliver solutions that meet the changing needs of our customers.

Overall, Raychem RPG is committed to staying ahead of the curve and delivering cutting-edge solutions to our customers. We believe that by investing in engineering, building strategic partnerships, and fostering a culture of continuous learning, we can remain at the forefront of our industry and continue to deliver value to our customers.

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