The number of mobile Internet users is expected to reach 371 million by June 2016, a report by the Internet And Mobile Association of India has said.
According to the report, there were 306 million mobile Internet users in India in December 2015. Of the 306 million Internet users, 219 million users are from urban India, which registered a year-on-year growth of 71 per cent, while the user base in rural India has gone up by 93 per cent from December 2014, to reach 87 million in December 2015.
The report also said that the mobile Internet spend out of the average monthly bill increased to 64 per cent in 2015, which was 54 per cent in 2014.
“For the first time, online communication has surpassed social media websites to top the purpose to access mobile Internet list. Eighty percent of the urban users use mobile Internet for communication, whereas 74 per cent access social networking sites using their mobile Internet,” the report added.
It said that that in rural India, however, a majority of the users access mobile Internet for entertainment.
