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Facebook rebrands Internet.org as Free Basics

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facebook_logoSocial networking giant Facebook rebranded its Internet.org programme to ‘Free Basics’.

“We are making this change to better distinguish the  Internet.org initiative from the programs and services we’re providing, including Free Basics,” the company said in an official statement.

“Anyone currently using the app will be able to continue using the Android app, though it will now be called Free Basics by Facebook in Google Play. And the mobile web version, which will redirect from the previous URL, can be accessed at FreeBasics.com.”

Providing Access to Free Basic Services

The platform provides free basic services in markets where internet access may be less affordable. It allows people to browse selected health, employment and local information websites without data charges.

“Free Basics is currently available in parts of Africa, Latin America and Asia, and will continue to expand to more countries around the world,” the official website says.

Taking Connectivity to the Next Level

The Connectivity Lab at Facebook is developing ways to make affordable Internet access possible in communities around the world. The team is exploring a variety of technologies, including high-altitude long-endurance planes, satellites and lasers.

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