Interview

VAS Enabled eGovernance : Ray K. Tsuchiyama, NUANCE Mobile and Consumer Services/Tegic Communications

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“India is still a growing market in terms of mobile content/application and consumption/adoption. However, the consumers have so far reacted very positively to the availability of a host mobile content. The Indian consumers want high quality compelling products with a high value for money quotient. Keeping this and the rapidly evolving technological landscape in mind, we as a company will continue to launch products / services that provide exciting new ways for the consumers to entertain, engage and inform themselves,” says Ray K. Tsuchiyama, Marketing Director, Marketing International, Global Emerging Markets, NUANCE Mobile and Consumer Services/Tegic Communications, in an email interaction to Sandeep Budki  of egov magazine

 

In India, as voice Average Revenue per Users are falling drastically, service providers are looking at value added services (VAS) for increasing their revenues. Comment.

The next phase of growth will come from services like m-Commerce and mobile entertainment. The telecom market is perhaps the fastest evolving sector on all counts. There are two key trends that I see will dominate telecom services over the next few years

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