Going a step ahead of e-Ticketing, the Indian Railway is thinking on the lines of introducing home delivery of tickets. Indian Railway is in talk with Reliance Infocomm for developing a programme to make ticketing via SMS possible. The Railway Ministry believes that this could turn out to be a money churner.
In India, the penetration of Internet is still not as wide as is the penetration of cellular phones. There are over 10 crore mobile phone users and this creates a huge opportunity for offering customer conveniences. Ticketing via SMS will save time and effort and can also turn out to be a money churner. A 24/7 call centre will be set up for booking tickets and answering customer queries. Thereafter, once ticketing via SMS is introduced, all it will take to book a ticket is a call to the call centre and a customer identification number. The customer ID will be stored on the computer and the berth and seat number will be SMSed to the buyer. The payment will automatically be credited to the phone bill in case of a post-paid connection or will be deducted from the pre-paid card. A pilot project is going to be taken up very soon.
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